Tips to Succeed in Guest Blogging
Guest blogging is basically the art of getting your posts on others’ blog. It is one of the effective internet marketing strategies used to increase traffic and build authority for a website. But it’s not enough just to guest post on someone else’s blog. You need to know how to maximize the chances of your posts being accepted and your blog posting goals being met.
The first step is to carefully choose a potential blog. If you’re looking for a potential site to host your guest post, it’s important to spend some time identifying it. Take a good look around the website and discover whether there is interaction between the readers and the website. This is usually through comments, but be sure to check a few pages to see if the comments contribute to the post or not.
It would also help if the guest blogger and blog owner answer any questions or points in the comments.
After finding a few potential sites, stay there for a while. As you would on a forum, visit the site again in the next few days and get a better feel for it. This takes time and lurking there can make the difference between finding a good website to guest blog or not.
After getting an idea of the site and confirming that it is a good site to guest blog, the next thing you need to do is contribute to it, which means you can add useful comments to some of the posts there. Note when you posted the comment and how it was approved. Websites that automatically approve comments probably don’t have the kind of quality control standards you need to make it worth making a guest post.
Be sure to review the guest posting guidelines. Sites that accept regular guest posts often have a page that tells you what to expect and how to send your suggested guest post. Some are content with a title and bullet points of what your post will cover, while others prefer to read the entire article before accepting it. Guidelines may vary depending on the website. After reading the guidelines, you are now ready to submit your article.
Writing your guest post is the easiest part of the process, assuming you’re happy writing blog posts for your own website and article sites or have already created guest posts. Follow the guidelines of the website you’ve chosen, including guest post length and writing style. But you shouldn’t just fill the post to match the word count. Remember that your guest post should be one of your best work because it shows who you really are.
Proofread your suggested guest post to avoid spelling and grammar mistakes. Make a note of where and when you shipped each item. Many websites that accept guest blogging expect the posts to be unique.